Free tool · 2 minutes

What's slipping through the cracks?

Missed calls, slow replies and quotes that go quiet all cost real money. Put in your own numbers and see roughly what it adds up to each month.

Phone calls

Calls you miss each week After hours, or when nobody picks up. calls a week

Out of 10 missed callers, how many would have become customers? out of 10

Average job value dollars a job

Website inquiries

Web inquiries each week inquiries a week

How fast you usually reply

Out of 10 inquiries you reply to quickly, how many become customers? out of 10

Different job value for web leads?

Using your average job value from above.

Quotes

Quotes you send each month quotes a month

How many of those go quiet with no answer? quotes a month

Out of 10 quiet quotes, how many would you win with a timely follow-up? out of 10

Different job value for quoted work?

Using your average job value from above.

How we calculate this

A month is 4.33 weeks.

Calls: missed calls a week × 4.33 × (customers out of 10 ÷ 10) × job value.

Web: inquiries a week × 4.33 × share lost to slow replies × (customers out of 10 ÷ 10) × job value.

Share lost to slow replies: within 5 minutes 0%, within an hour 10%, same day 25%, next day 40%, longer 60%.

Quotes: quiet quotes a month × (won out of 10 ÷ 10) × job value.

Money is rounded to the nearest $10. The yearly figure is the monthly one times 12.

These are conservative assumptions, not industry statistics. Change any number to match your business.

What's slipping

About $3,980

a month slipping

About $47,760 a year

Where it's coming from

Missed calls: $3,250
Slow web replies: $430
Quotes that go quiet: $300

Your biggest leak is missed calls. Never Miss a Job costs $295 a month plus a $750 setup.

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